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Unlock the Power of Sponsorships at ASI Show Chicago

By Anthony Foti 

Visibility is everything in promo. You’re not just selling products – you’re building relationships, reinforcing your brand and ensuring that distributors think of you first when it’s time to buy. One of the most effective ways to maximize your presence and impact at ASI Show Chicago, July 22-24, is through strategic sponsorships and marketing opportunities.

Why Sponsorships Matter

Exhibiting at ASI Show Chicago already puts your business in front of hundreds of qualified distributors, but a sponsorship ensures that you stand out before, during and after the show. When you’re a sponsor, your logo, company name, booth number and sometimes even product are displayed in prominent locations, attracting the attention of more distributor attendees. But does this work? YES! In fact, sponsorships can increase booth traffic by 104%, generating more leads and value for your marketing dollar.

Here’s why investing in a sponsorship will help your business:

  • Increased brand awareness – Your brand will be prominently featured, making it more recognizable and memorable to attendees.
  • More booth traffic – Drive more distributors directly to your booth by keeping your brand top of mind.
  • Stronger lead generation – Sponsorships enhance engagement, giving you more opportunities to connect with potential buyers.
  • Stand out from competitors – You’ll elevate your brand by making it more visible to attendees.
  • Ongoing ROI – Exposure doesn’t stop when the show ends – certain sponsorships keep your brand in front of buyers even after they’ve left Chicago.

High-Impact Sponsorship Opportunities

If you want to make a lasting impression at ASI Show Chicago, there are plenty of sponsorships to choose from, and there’s definitely one that fits your budget. Here are just a few of the many options.

Keynote Sponsorship – Gain high-profile visibility by aligning your brand with an engaging keynote speaker. You’ll receive various promotion before the event, including signage, emails, a pre-session video and more. Keynote sponsors get 28% more leads!

ASI Passport – Every distributor attendee receives an ASI Passport with their badge. They must visit every sponsor’s booth and turn in the passport at the end of the show to be eligible for thousands of dollars in prizes. ASI Passport sponsors get 51% more booth scans!

High-Profile Listing in the Show Directory – All exhibiting suppliers are listed in the directory – you need to stand out! Get a larger full-color listing that includes more details about what you offer (products, specials, etc.).

Power Hour Raffle – Pick a prize to raffle during the show. All attendees will get raffle tickets with their badge that display your logo, name, ASI number and booth number. When it’s time for your raffle, distributors will flock to your booth! Power Hour Raffle sponsors get 93% more leads!

Exclusive Display Pod or Wearables Rack – Get your product seen by attendees before they enter the Expo Hall, sending them right to your booth. Suppliers who put their products in an Exclusive Display Pod see 63% more leads.

Meter Board in Registration – Promote your brand and booth right when attendees arrive.

ASI Gala – Your logo will appear on web pages, in marketing emails and on display at the event, positioning your brand in front of distributors who want to meet you. ASI Gala sponsors get 151% more booth scans!

Pre-Show Email Blast – Drive booth visits and tell pre-registered attendees where to find you.

Lunch & Learn – Present products, key markets and selling angles to a captive distributor audience over lunch. Leave with a valuable attendee list for follow-up. These suppliers get 38% more booth scans.

New Product Preview Reception – Showcase your latest products to hundreds of eager distributors at this cocktail event at the end of Education Day.

Product Distribution – Put your product in distributors’ hands right when they pick up their badge, and give them a reason to swing by your booth.

Post-Show Email Blast – Reconnect with distributors you met and introduce yourself to those you didn’t after the show.

Not sure what sponsorship is right for you? There are packages available that include a little taste of everything!

Reserve Now

Sponsorships are limited and available on a first-come, first-served basis. Maximize your investment, elevate your brand and make the most of your ASI Show experience. Don’t wait until it’s too late – secure your sponsorship today and ensure your brand is front and center at ASI Show Chicago.